September, 2014

August, 2014

10 Brand Consistency Rules You Must Follow to Avoid Confusing Your Customers

August 29th, 2014|Marketing|

How consistent are your marketing efforts? Could your customers easily identify your marketing material at first glance? An easily identifiable brand helps build your reputation and standing amongst both customers and potential clients. Failure to create this will just confuse people and ruin your marketing strategy. To ensure your business has a clear and consistent brand take a look at these 10 tips from Replica. […]

27 Words You Get Muddled Up Which Make Your Business Look Stupid

August 29th, 2014|Marketing|

Do you know the difference between affect and effect? Or compliment and complement? These are just a couple of the most common words people get muddled up, the effects of which could be catastrophic for your business. If you need a helping hand take a look at this infographic from Fingertips Typing Services which explains the meanings of 27 of the most confusing words and shows you how to use them. […]

29 Facts About Colour Psychology That Will Make You Change Your Marketing Strategy

August 21st, 2014|Marketing|

How did you decide the colour scheme for your website and other marketing material? Was it simply based around your favourite colour? Ours certainly was! If so, take a look at this infographic from Chadwicks which illustrates the psychology behind colour and how it affects human decision making. Use the stats to implement colour effectively on your website and other marketing efforts to increase conversions. […]

12 Avoidable Things That Are Destroying Your Online Reputation

August 21st, 2014|Marketing|

If you’ve worked day and night to get your business off the ground and invested time and money to create an awesome marketing strategy, don’t let it all get ruined by a silly mistake or a pesky competitor! To ensure you maintain your online reputation take a look at this infographic from Media Mosaic which gives you 12 things that will destroy it. […]

30 Expert Tips to Build a Personal Brand That Will Kick Your Competitors Ass

August 14th, 2014|Marketing|

Do you trade as yourself rather than as a company? Are you looking to build your personal brand rather than an organisations? Whilst there are many similarities between marketing yourself and a company there are also many things that should be approached differently. For help building your personal brand take a look at this infographic from Referral Candy which gives you 30 tips direct from the experts. […]

10 Awesome Tactics to Attract More Customers to Your Online Shop

August 13th, 2014|Ecommerce, Marketing|

So you’ve created an eCommerce masterpiece, uploaded all your products to your shop and now you’re just waiting for the cash to roll in? There’s more to owning a successful online shop than just creating your site! Without targeted traffic turning into sales your site will simply fail. If you need to generate more traffic to your eCommerce website follow the 10 awesome tips highlighted in this infographic from Referral Candy. […]

74 Powerful Words and Phrases Guaranteed to Convert Website Visitors into Customers

August 4th, 2014|Marketing|

You can have the most awesomely designed website in the world but without the copy to back it up your website would probably still fail. Unless you convince your visitors to take the next course of action all they’ll do is think “Ooo this site looks pretty” and then move on. To ensure your website converts your visitors into paying customers use some of these words and phrases. Infographic from Uberflip. […]

6 Marketing Methods You Absolutely Must Use to Build Your Brand Online

August 1st, 2014|Content marketing, Marketing, SEO, Social media|

For most businesses the internet provides a relatively low cost way to market their services. With low costs comes high competition which makes it hard for businesses to stand out from the crowd. To give your business every chance to be noticed take a look at this infographic from QuickSprout which gives you 6 ways to market your business online. […]