May, 2014

Social Media Marketing vs SEO: Who Wins?

By |SEO, Social media|

Social media marketing and SEO are two of the most commonly used marketing practices used by today’s online businesses. But which is more effective? That’s the question tackled in the infographic below from MDG Advertising. It shows which method is best for lead generation, brand awareness, visibility and engagement, but ultimately the message is that you should be using both to market your business. […]

Who to Follow and Who to Avoid on Social Media

By |Social media|

We get asked this a lot here at RWD. Who should you follow and connect with on social media networks like Twitter, Facebook and LinkedIn? There is a good argument to suggest you should just connect with everyone in an attempt to grow your business but that strategy could introduce you to some rather unpleasant and extremely annoying people. The infographic below from Top Dog Social Media shows you 10 types of social media user, which do you want to connect with? […]

10 Reasons Your Followers Don’t Share Your Social Media Updates and Blog Posts

By |Content marketing, Social media|

For social media and blogging success it’s imperative our followers share our posts with the people they are connected to. More shares means more visitors and more potential customers and if it’s a blog post it could also mean more juicy back links which leads to a higher ranking on Google. But what makes people share social media updates and blog posts? The infographic below from ProBlogger gives you 10 reasons, does your content tick any of those boxes? […]

5 Ways Google Plus Can Help Grow Your Business

By |Social media|

For those who don’t know Google Plus is Google’s very own social media network. In many ways it’s a cross between Twitter, Facebook and LinkedIn and when used effectively can be a great platform to grow your business as shown in the infographic below from Boot Camp Digital. The first point highlights what we feel should be the most important reason for using the network and that’s to get your website listed higher on Google’s search engine. Plus one’s (+1’s) are Google’s version of a Twitter favourite or Facebook like and are considered to be a major ranking factor. […]

April, 2014

7 Quick Twitter Tips to Build More Followers

By |Social media|

Whether you’ve recently joined Twitter or you just want to start making the most of the network, the first thing on your mind will be to build more followers. More targeted followers means more engagement and more potential web traffic which ultimately leads to better business results. So how do you get more followers? You could just go and buy a shed load of fake one from the spammers that are trying their best to take over Twitter, or you could follow the 7 quick and easy tips detailed in the infographic below from Sweb Development. […]

13 Dos and Don’ts for a Successful Social Media Marketing Strategy

By |Social media|

How successful is your social media marketing strategy? Are you building a relevant follower base and generating lots of retweets, likes and web traffic, or are people just ignoring you and engaging with your competitors instead? If you feel there’s room for improvement take a look at the infographic below from Web Strategy Plus which gives you 13 do’s and don’ts to apply to your daily efforts. […]

4 Techniques New Website Owners Should Use to Generate Web Traffic

By |Marketing, SEO, Social media|

So you’ve just got yourself a brand spanking new website, you’ve spent weeks crafting your text and images and you’ve just “gone live”. For any new business owner it’s a monumental occasion and one you can’t wait to share with the world. The hard work doesn’t stop there though I’m afraid! Despite a lot of customers preconceptions you don’t just magically land on the first page of Google and visitors don’t suddenly start appearing on your site. Use the first 4 techniques listed on the infographic below from Slickdot to start building traffic. Ignore the fifth, that’s just a load of rubbish! Just replace it with running a blog. […]

The Best Times to Post Your Social Media Updates

By |Social media|

If you’re like most business owners you probably post to your social media accounts when you have the time to do so? That could be in the morning before you set out to work, a quick post at lunch or maybe when you get back home? But is that when your target audience are online? Could you be posting at different times and achieve more success? The infographic below from RadiumOne gives you the best times to share on each social media network along with the best times to post depending on your users device. […]

4 Reasons Why Twitter is The Best Social Network for Marketing Your Business

By |Social media|

It’s official! Twitter is the most valuable social media network for businesses! We’ve known this for a while now and that’s why we concentrate our a large proportion of our social media efforts on building a massive network of followers. CMO have ranked each social media network according to their performance against 4 key metrics: 1) SEO Value, 2) Brand Awareness, 3) Customer Communication and 4) Traffic Generation and Twitter is the only network that scores “Good” for all four. They’ve detailed their results in the infographic below. […]

SEO is Dead! Here’s What You Should be Doing Now

By |Content marketing, SEO, Social media|

We’ve been harping on for a while now that content marketing is the new SEO. CopyBlogger have taken this theory that one step further and claim that SEO is officially dead and has been replaced by the term OC / DC which stands for Optimising Content for Discovery and Conversion. Their infographic below takes you through the steps they believe have replaced the traditional SEO methods of keywords and link building. Whilst we agree with the principal, we won’t stop using the term SEO just yet. […]